Internet Media Strategy

Does your marketing plan include an Internet strategy?

It's not just the big advertisers who are realizing the targeted power of banner ads, email marketing, and search engine marketing. You do not need a huge budget to reach your audience via the web. We can develop a targeted Internet marketing plans for any size business.

Our internet media planners attend training annually to keep on top of this evolving market and the technology that drives it. Be it a local, regional, or national Internet strategy, we are prepared to help you integrate and take advantage of this interactive medium.

Email Marketing

I've introduced permission-based email marketing into some of the top brands in the country including D.R. Horton and Centex Homes, Callaway Golf and Masco Corporation along with many small and medium size businesses who have integrated this killer marketing tool into their advertising mix. I've given presentations on the topic to groups all over the country (see quote below), been a featured guest on World Talk Radio, and believe email marketing is
the most effective one-to-one customer retention medium available.

As a former Western Regional Sales Manager for industry leader ExactTarget and now a certified agency partner, I can provide your company with the best technology available. Combine that with content (copy, design, surveys, etc.) by Artichoke Creative and you have the perfect mix for a successful email marketing program.

Email Marketing Presentation Feedback
Thank you again for speaking about Permission Based E-mail Marketing at our May First Friday Breakfast. We were thrilled with the turnout, this was our largest Breakfast yet this year and feel that the sizeable crowd can be attributed to the timeliness and relevance of your topic. Your expertise captivated our members and provided them with tools they could apply immediately to their respective businesses. The feedback from attendees was overwhelmingly positive.

One guest wrote, I really enjoyed this presentation, some of the best info I've heard in a long time. I wasn't going to come because I didn't think it applied to my business. Wow was I wrong! I learned great ideas for promoting my company.

Another commented, Excellent topic, well prepared speaker, obviously an expert in his field. The only criticism was that you didn't have enough time to speak! Not bad. Thank you again for providing guests at the First Friday Breakfast with such an informative and applicable presentation. We look forward to having you back in the future.

Betsy Bracken
Carlsbad Chamber of Commerce