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Internet Media Strategy


Does your marketing plan include an Internet strategy?

It's not just the big advertisers who are realizing the targeted power of banner ads, email marketing, and search engine marketing. You do not need a huge budget to reach your audience via the web. We can develop a targeted Internet marketing plans for any size business.

Our internet media planners attend training annually to keep on top of this evolving market and the technology that drives it. Be it a local, regional, or national Internet strategy, we are prepared to help you integrate and take advantage of this interactive medium.

Email Marketing

Artichoke Creative has introduced permission-based email marketing to some of the top brands in the country including D.R. Horton, Centex Homes, Callaway Golf, and Masco Corporation along with many small and medium size businesses who have integrated this killer marketing tool into their advertising mix. We have also given presentations on the topic to groups all over the country and believe email marketing is the most effective one-to-one customer retention medium available.

So what is Artichoke Style?

Simply put, it's our stylistic and bottom line driven approach to content and design in whatever medium we are utilizing. Content is key, and we are talented writers who quickly grasp your business and the language you speak to connect with your audience. However, what's the point of smartly written content if you don't catch the eye with killer design? And yes, this applies to every business. In the short attention span world of email marketing, we engage your audience with killer design then captivate them with concise, entertaining, to-the-point content.

Questions to ask about your email marketing

  • Have you ever received positive feedback about the design of your emails?  
  • Are they written in a concise, engaging manner for the short
    attention span of email readers? 
  • Is the content relevant and important to the recipient?
  • Have you ever included employee or customer profiles?
  • Do they average 15% open rates or better?
  • Do recipients click on the links or respond to your call to action?
  • Do you put much thought into how email can drive more business
    from existing clients and prospects?
Those are just a few questions you should be asking. The bottom line is that email
marketing should play a part in your integrated marketing strategy and it's a cost effective part of that mix. The Artichoke Creative team has been creating, delivering, and tracking world class email campaigns for small businesses, major brands, and non-profits for 8 years. We know the medium inside and out and our design standards are way high. We can provide you with an email marketing platform plus design, content, and strategy or we can work with your current provider (Constant Contact, iContact,Cooler Email, etc.) and provide design, content and strategy.

And remember, although we rock email marketing, we are a full service, integrated marketing firm here for all your marketing needs. Call 760-753-8663 or email us today to set up a 15 minute conversation about your email marketing strategy. Have a conversation with us and request a proposal and we'll send you one of our cool Artichoke Apparel shirts.

Check out some client samples:

 Borrego Solar

Borrego Solar - Borrego Sun eNewsletter

Borrego Solar - Webinar Notification

ChileCo Catering

ChileCo Catering - Chile Conversation

MiraCosta College

Mira Costa College - Arts Brief

     
           
               
 
© Artichoke Creative   590 Hygeia Avenue   Encinitas, CA 92024   Tel: 760.753.8663   Fax: 760-454-2795